The Employee Engagement Alliance

Herculean Alliance helps organisations improve employee engagement to boost performance, innovation, and customer happiness. We are based in Dubai and Belgium.

Most business leaders indicate that employee engagement has become a priority. However, research by Gallup has shown that 77% of all employees are not engaged. Working from home will hopefully be a keeper, but the pandemic has placed engagement and well-being on priority 1.

Our approach is based on 4 pillars:

1. Advisory: keynotes, workshops, and engagement programs based on “Employee Engagement, what else?”
2. Events: teambuildings, family fun days, townhalls, and leadership retreats
3. Technology: team engagement platform
4. Formats: Bravos! Employee Engagement Awards, Hercules Trophy and Pink Ladies Games.

Crafting powerful workforces since 1999

We trust on 25+ years of experience with thousands of fans in 10+ countries. Operating from Dubai and Belgium, we combine know-how in technology, engagement, gamification, marketing, communities, and events to create unique solutions that help companies increase employee engagement.

In a world where Marketing and HR are growing even closer together, we joined forces with Duval Union, the ecosystem of 18 companies with 250 marketing and business experts. The combination of marketing and HR expertise is unique in the sector.

“In this VUCA world, employee engagement should be our number one priority.”

Employee Engagement, what else?

This is not an HR book. It’s a call to action for leaders who understand that true engagement touches every level of an organisation, starting from the boardroom to the shop floor and back.

In a world where fewer than 20% of employees feel genuinely engaged, this book goes beyond the buzzwords. Engagement isn’t a perk, it’s a business imperative.

Drawing inspiration from the United Arab Emirates, a region redefining engagement in innovative ways. This book shows how technology, vision, and leadership come together to make a real difference.

You can book Inge for inspiring keynotes. We can assist you with organising leadership retreats and workshops, or provide advisory roles to help you apply the book within your organisation.